Digital Marketing Specialist (Paid Ads)

Are you a performance-driven marketer with a passion for driving growth? Impact Power Mandiri is seeking a talented Digital Marketing Specialist to join our dynamic team in Tangerang. In this role, you will be the engine behind our customer acquisition strategy, focusing on executing and optimizing paid advertising campaigns across various platforms. With a proven track record in digital marketing and a keen understanding of data-driven decision-making, you will play a crucial role in helping us achieve our business goals.

Impact Power Mandiri is a rapidly growing company in the renewable energy sector, committed to providing sustainable and efficient energy solutions. As a Digital Marketing Specialist, you will have the opportunity to work with cutting-edge tools and technologies, and collaborate with a talented team to drive our marketing efforts to new heights.

📋 Tanggung Jawab Pekerjaan

• Develop and implement high-performing paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and Instagram Ads.
• Monitor and analyze campaign performance using tools like Google Analytics and Meta Business Suite.
• Optimize ad creatives, targeting, and bidding strategies to maximize ROI.
• Collaborate with the sales and product teams to align marketing efforts with business objectives.
• Stay up-to-date with industry trends and best practices in digital marketing.
• Provide regular reports and insights to the marketing team and senior management.
• Continuously test and refine our digital marketing strategies to improve performance.
• Assist in the development of our brand's digital presence and online reputation.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum 3 years of experience in digital marketing, with a focus on paid advertising.
• Proven track record of successfully managing and optimizing paid advertising campaigns.
• Familiarity with Google Ads, Facebook Ads, and Instagram Ads.
• Strong analytical skills and the ability to interpret data to drive decision-making.
• Excellent communication and collaboration skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Familiarity with SEO and content marketing is a plus.

🛠️ Keahlian

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